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Hire Freelance Performance Marketer in Vietnam

Freelance Performance Marketer for US small and medium businesses, vetted and hired on a part-time contract.

Marketing GMT+7 English tested at vetting
Marketing

What Does a Performance Marketer Do?

Performance Marketer in Vietnam: Manage paid acquisition across Google Ads, Meta Ads, and TikTok Ads with a focus on CAC and ROAS.

A Performance Marketer manages paid advertising campaigns across search, social, and display channels with a focus on measurable ROI. They optimize ad spend, manage bidding strategies, and build conversion-focused campaigns. Their analytical approach ensures every marketing dollar is tracked and optimized for maximum return.

Key Responsibilities

  • Monitor campaign performance dashboards and adjust bids and budgets based on daily results.
  • Create and test new ad variations including copy, creatives, and audience segments.
  • Analyze conversion data and attribution paths to optimize campaign targeting.
  • Set up and verify conversion tracking pixels and event configurations.
  • Prepare ROAS and CPA reports with insights and recommendations for stakeholders.
Vietnam in Numbers

Hiring a Performance Marketer in Vietnam: What to Know

Brands spent an estimated $1.59 billion on digital ads in Vietnam in 2025, 54% of all ad spend, per Statista data in DataReportal.

Search ads lead digital spend

$660 million went to search ads in Vietnam in 2025, 41.6% of digital ad spend, in Statista's estimates. A performance marketer here needs strong Google Ads skills.

Source: DataReportal Digital 2026

Retail media is growing

$559 million went to ads on online retail platforms in Vietnam in 2025, up 15.0%, per Statista data in DataReportal. A performance marketer selling on marketplaces should know Shopee and TikTok Shop ads.

Source: DataReportal Digital 2026

Sponsored posts edge out banners

19.5% of Vietnamese internet users aged 16+ clicked a sponsored social media post in the past month, against 18.1% for banner ads, per GWI data in DataReportal. Test both formats, since the gap is small.

Source: DataReportal Digital 2026

Performance Marketer Salary Range in Vietnam

Monthly salary benchmarks in USD for performance marketer professionals in Vietnam.

Level Monthly (USD)
junior $450 - $800 /mo
mid $1,050 - $2,200 /mo
senior $2,200 - $3,800 /mo
lead $3,800 - $6,000 /mo

Salaries are based on current market data in Vietnam and may vary by city, experience, and specific skill set. Contact us for a customized quote based on your requirements.

Skills & Tools

Key skills and tools that our Vietnamese performance marketer professionals bring to your team.

Core Skills

Google Ads Management Meta Ads (Facebook/Instagram) Campaign Budget Optimization Conversion Tracking & Attribution Audience Targeting & Retargeting Ad Copywriting & Creative Testing Google Tag Manager Landing Page Optimization ROAS & CPA Optimization Reporting & Data Visualization

AI & Marketing Tools

  • ChatGPT for Ad Copy Variations
  • Adzooma
  • Smartly.io
  • Albert AI
Meet The Talent

Vetted Talent from Vietnam and Our Wider Network

A sample of available experts, each hand-vetted for skills, English fluency, and reliability.

Rohan Kapoor, Performance Marketer

Rohan Kapoor

Performance Marketer

Delhi NCR, India | 7 years exp

7 years running paid acquisition for D2C and SaaS brands across the US and EU. Manages monthly ad spend up to $200K.

Google AdsMeta AdsCROLooker Studio
Available now View Profile →
Kris Dela Cruz, Performance Marketer

Kris Dela Cruz

Performance Marketer

Quezon City, Philippines | 5 years exp

Google Ads and Meta Ads expert. Helped a US e-commerce brand scale from $20K to $180K monthly revenue in 9 months.

Google AdsMeta AdsGA4Conversion Tracking
Available now View Profile →
Mai Le, Website Manager

Mai Le

Website Manager

Da Nang, Vietnam | 4 years exp

Cross-platform web developer. Migrated 6 client sites to Webflow in 2025 with zero ranking loss and 30% faster LCP.

WordPressWebflowShopifyPerformance
Available now View Profile →

How to Hire a Performance Marketer in Vietnam

A quick guide to finding and hiring the right performance marketer for your team.

Hiring Checklist

1

Assess Technical Skills

Look for proficiency in Google Ads Management, Meta Ads (Facebook/Instagram), Campaign Budget Optimization, Conversion Tracking & Attribution. Ask for portfolio examples and case studies.

2

Check Communication & Culture Fit

Vietnam scored 500 on the EF English Proficiency Index 2025, in the moderate band and 7th of 25 countries in Asia. Test written and spoken English in the interview, and agree on 2 to 4 overlap hours: GMT+7 is 11 hours ahead of US Eastern time in summer.

Sample Job Description

  • 2+ years of performance marketing experience managing significant ad budgets.
  • Google Ads certification and hands-on experience with search, display, and shopping campaigns.
  • Experience with Meta Ads Manager for Facebook and Instagram advertising.
  • Strong proficiency in Google Analytics and Google Tag Manager.
  • Understanding of conversion tracking, attribution modeling, and pixel implementation.
  • Experience with A/B testing ad creatives, audiences, and landing pages.
  • Excellent analytical skills with the ability to derive insights from complex data sets.
  • Clear communication skills for reporting results and recommendations to stakeholders.

Use this template as a starting point for your job listing.

Frequently Asked Questions

Common questions about hiring a performance marketer in Vietnam.

How many people can YouTube ads reach in Vietnam?
62.1 million, or 72.5% of internet users, per Google's ad tools in DataReportal. That reach dipped 0.3% in the year to October 2025, so a performance marketer should treat YouTube as a stable channel rather than a growing one.
How much does it cost to hire a Performance Marketer in Vietnam?
Full-time monthly salary benchmarks for a Performance Marketer in Vietnam run from about $450 for junior talent to $3,800 for senior professionals. Through Seotal you can also hire hourly at $15 to $30 per hour with no minimum, or part-time at $1,000 to $2,000 per month for 60 to 80 hours with a 3-month minimum. There are no platform fees.
How fast can I hire a Performance Marketer in Vietnam?
Seotal shares vetted Performance Marketer profiles from Vietnam within 72 hours of your brief. You interview your top picks, and most clients onboard their hire within 1 to 2 weeks. If the hire is not the right fit, we replace them free of charge in the first 30 days.

Ready to Hire a Performance Marketer?

Get matched with vetted Vietnamese performance marketer professionals within 72 hours.

No platform fees. Free consultation available.