Hire Freelance Performance Marketer in Vietnam
Freelance Performance Marketer for US small and medium businesses, vetted and hired on a part-time contract.
What Does a Performance Marketer Do?
Performance Marketer in Vietnam: Manage paid acquisition across Google Ads, Meta Ads, and TikTok Ads with a focus on CAC and ROAS.
A Performance Marketer manages paid advertising campaigns across search, social, and display channels with a focus on measurable ROI. They optimize ad spend, manage bidding strategies, and build conversion-focused campaigns. Their analytical approach ensures every marketing dollar is tracked and optimized for maximum return.
Key Responsibilities
- Monitor campaign performance dashboards and adjust bids and budgets based on daily results.
- Create and test new ad variations including copy, creatives, and audience segments.
- Analyze conversion data and attribution paths to optimize campaign targeting.
- Set up and verify conversion tracking pixels and event configurations.
- Prepare ROAS and CPA reports with insights and recommendations for stakeholders.
Hiring a Performance Marketer in Vietnam: What to Know
Brands spent an estimated $1.59 billion on digital ads in Vietnam in 2025, 54% of all ad spend, per Statista data in DataReportal.
Search ads lead digital spend
$660 million went to search ads in Vietnam in 2025, 41.6% of digital ad spend, in Statista's estimates. A performance marketer here needs strong Google Ads skills.
Retail media is growing
$559 million went to ads on online retail platforms in Vietnam in 2025, up 15.0%, per Statista data in DataReportal. A performance marketer selling on marketplaces should know Shopee and TikTok Shop ads.
Sponsored posts edge out banners
19.5% of Vietnamese internet users aged 16+ clicked a sponsored social media post in the past month, against 18.1% for banner ads, per GWI data in DataReportal. Test both formats, since the gap is small.
Performance Marketer Salary Range in Vietnam
Monthly salary benchmarks in USD for performance marketer professionals in Vietnam.
| Level | Monthly (USD) |
|---|---|
| junior | $450 - $800 /mo |
| mid | $1,050 - $2,200 /mo |
| senior | $2,200 - $3,800 /mo |
| lead | $3,800 - $6,000 /mo |
Salaries are based on current market data in Vietnam and may vary by city, experience, and specific skill set. Contact us for a customized quote based on your requirements.
Skills & Tools
Key skills and tools that our Vietnamese performance marketer professionals bring to your team.
Core Skills
AI & Marketing Tools
- ChatGPT for Ad Copy Variations
- Adzooma
- Smartly.io
- Albert AI
Vetted Talent from Vietnam and Our Wider Network
A sample of available experts, each hand-vetted for skills, English fluency, and reliability.
Rohan Kapoor
Performance Marketer
7 years running paid acquisition for D2C and SaaS brands across the US and EU. Manages monthly ad spend up to $200K.
Kris Dela Cruz
Performance Marketer
Google Ads and Meta Ads expert. Helped a US e-commerce brand scale from $20K to $180K monthly revenue in 9 months.
Mai Le
Website Manager
Cross-platform web developer. Migrated 6 client sites to Webflow in 2025 with zero ranking loss and 30% faster LCP.
Other Roles Available in Vietnam
Explore more SEO and marketing roles you can hire in Vietnam through Seotal.
AEO/GEO Specialist
SEO Expert
Local SEO Expert
Technical SEO Expert
Content Strategist
Growth Marketer
Hire Performance Marketer Talent in Other Countries
How to Hire a Performance Marketer in Vietnam
A quick guide to finding and hiring the right performance marketer for your team.
Hiring Checklist
Assess Technical Skills
Look for proficiency in Google Ads Management, Meta Ads (Facebook/Instagram), Campaign Budget Optimization, Conversion Tracking & Attribution. Ask for portfolio examples and case studies.
Check Communication & Culture Fit
Vietnam scored 500 on the EF English Proficiency Index 2025, in the moderate band and 7th of 25 countries in Asia. Test written and spoken English in the interview, and agree on 2 to 4 overlap hours: GMT+7 is 11 hours ahead of US Eastern time in summer.
Sample Job Description
- 2+ years of performance marketing experience managing significant ad budgets.
- Google Ads certification and hands-on experience with search, display, and shopping campaigns.
- Experience with Meta Ads Manager for Facebook and Instagram advertising.
- Strong proficiency in Google Analytics and Google Tag Manager.
- Understanding of conversion tracking, attribution modeling, and pixel implementation.
- Experience with A/B testing ad creatives, audiences, and landing pages.
- Excellent analytical skills with the ability to derive insights from complex data sets.
- Clear communication skills for reporting results and recommendations to stakeholders.
Use this template as a starting point for your job listing.
Frequently Asked Questions
Common questions about hiring a performance marketer in Vietnam.
How many people can YouTube ads reach in Vietnam?
How much does it cost to hire a Performance Marketer in Vietnam?
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