Freelance SEO JD Template For Agency Role
Company Introduction:
[Your Company Name] believes in the importance of being easily found online. We’re committed to helping businesses grow by improving their online visibility. As we enhance our digital marketing services, a new opportunity has opened for a freelance SEO specialist to join our team.
Job Title:
Freelance SEO Specialist
Job Description:
We are looking for a freelance SEO specialist who will help develop and implement effective SEO strategies that will drive traffic and improve search engine rankings for our diverse range of clients. The ideal candidate is someone who can look at a website, understand what needs to be improved, and make changes that help our clients’ businesses do better online.
Responsibilities:
Carry out keyword research to find what our clients’ potential customers are searching for online.
Optimize client websites including writing meta tags, headings, and content to improve visibility.
Look at reports and data from websites to see what’s working and what isn’t.
Build strategies to get other websites to link back to our clients’ content.
Work together with our content creators to give advice on making content that fits in with SEO goals.
Use SEO tools to prepare reports each month.
Keep up with the latest changes in the SEO industry.
Requirements:
Have a track record of improving websites’ positions in search results.
Know your way around tools like Google Analytics and SEO software.
Be great at looking at data and deciding what it means and what actions to take because of it.
Be someone who’s good at explaining your work to others who may not understand SEO.
Have the ability to work well on your own.
Have at least 2 years of relevant experience in SEO.
How to Apply:
If you’re interested in this position, please send a resume that shows your experience and a cover letter telling us why you think you’d be great for this job. Include any examples of past work where you’ve helped improve a business’s online success.
Equality Statement:
[Your Company Name] is an equal opportunity employer and values diversity in its workforce.
This template should fit any company’s need to find and work with freelance SEO specialists. It’s written clearly and simply, focusing on the practical aspects of the job, the kind of person who should apply, and how they can apply.
See How Can We Help You
Feel free to reach out through the contact form, email, or give us a call. We look forward to hearing from you.
Frequently Asked Questions (FAQs)
An SEO specialist makes your website more visible on search engines like Google. When people search for the services or products you offer, an SEO specialist helps your website show up higher in those search results. They do this by making changes to your website content and structure, ensuring it’s attractive to search engines. They also work on getting other reputable websites to link back to yours, which helps boost your site’s credibility and ranking.
SEO isn’t a one-time thing. Search engines regularly update how they decide what makes a website valuable. This means you’ll need to keep on top of these changes by updating your website. How often? It varies. Some basic updates might be necessary every few months, while keeping an eye on your website’s performance should be a weekly task. Major overhauls might be less frequent but can be necessary when search engines make big changes to their systems.
Immediate is a strong word. Unlike ads that can get you on page one of Google as soon as they go live, SEO is more like investing in good farming practices. You plant the seeds and take care of the land (your website and content), and over time, you’ll see more visitors and customers. Typically, noticeable improvements might start showing in about 3 to 6 months, but it can sometimes take longer. It’s all about building a solid foundation that keeps bringing results.
Costs can vary widely based on what you need. Some freelancers might charge by the hour, while others might offer packages based on tasks or results. Think about what you need: Is it a one-off audit and optimization, or are you looking for ongoing SEO management? The best approach is to discuss your goals and budget with the specialist to find a plan that fits your needs. Remember, investing in SEO should be viewed as a long-term gain, not just an expense.
There are clear ways to track the impact of SEO efforts. The most straightforward is through your website’s traffic — are more people visiting your site over time? But it’s not just about quantity; it’s also about the quality of that traffic. Are those visitors staying on your site longer, visiting more pages, and taking actions like signing up or making a purchase? Tools like Google Analytics can help track these metrics, and your SEO specialist should be able to provide regular reports and insights into how the SEO strategies are working.